ATOMs & BITs: Andrea latino’s podcast
How a micromobility service can vertically integrate
S05E03 – 32 min
In the 42nd episode of Atoms & Bits, Andrea Latino hosts Andrea Giaretta, Regional General Manager South Europe of Dott, a Dutch micromobility sharing operator.
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“Investment in technology enables greater scalability. Technology that can identify just in time can work with one, ten, a hundred, or a thousand employees. The management challenge is to have the pulse of the situation — so, strong, ongoing people management.”
What we discuss with Andrea Giaretta
According to a study by McKinsey & Company, since the pandemic, the micromobility market has experienced a 5% to 10% increase in users. Therefore, the needs and challenges faced by this sector — a subcategory that includes smaller and lighter vehicles such as bicycles and scooters — have changed.
Together with Andrea Giaretta, Regional General Manager, South Europe of Dott, we discuss the issue of verticalization in the micromobility industry, i.e., how direct control of the entire business supply chain leads to greater scalability.
As always, our guest gives three actionable insights to our listeners on preparing for future technological opportunities.
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