Featured INSIGHTs
Digital Transformation is no longer optional.
Check your starting state to integrate digital technologies in every part of your business to create new value and gain a competitive advantage. Hurry — before it’s too late!
Featured INSIGHTs
AI explained: defining its scope today.
Artificial Intelligence is not strictly defined. Basically, it is a computer system able to make decisions in an independent and flexible way. It offers powerful tools for many typical human activities.
Featured INSIGHTs
A journey through your employee’s experience.
Did you know sometimes employees can be more valuable than customers? Customers will be the first to notice if your staff is well managed and encouraged, and your entire company will benefit.
ARTICLES & Guides
Deep knowledge.
At your fingertips.
Articles and guides complete with all the concrete examples, best practices, and roadmaps you are looking for.
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Articles & Guides
Digital Communication: how to develop an effective one
March 15, 2023
Articles & Guides
Digital Political Communication: doing politics in the age of social media
March 15, 2023
Articles & Guides
Digital PR: public relations in the digital age
March 15, 2023
Articles & Guides
Digital Public Affairs: how to employ effective institutional communication
March 15, 2023
Articles & Guides
Digital Transformation for Human Resources: stages, tools and new skills
March 15, 2023
Articles & Guides
Editorial Plan: how to build a winning one
March 15, 2023
Articles & Guides
Employee Journey: how to track employee experience in 6 simple steps
March 15, 2023
Articles & Guides
Innovation Strategy & Innovation Management: best practice and examples
March 15, 2023
Articles & Guides
Digital Tools & Innovation Resources: the best sources for your innovation process
March 15, 2023
Canvases & Tools
Jump to Lightspeed.
Practical tools, canvases, and summaries to turn your strategy into reality.
See All Tools
Canvases & Tools
Digital Collaboration Tools
March 15, 2023
Canvases & Tools
Crisis Management Checklist
March 15, 2023
Canvases & Tools
Digital HR Transformation Canvas
March 15, 2023
Canvases & Tools
Grassroots Campaign Pillars
March 15, 2023
Canvases & Tools
Digital PR Canvas
March 15, 2023
Canvases & Tools
Digital Transformation Canvas
March 15, 2023
INNOVATION ALPHABET
Speak the language
of the future.
Your digital and innovation “Rosetta Stone”, with hundreds of entries explained quickly but thoroughly.
Navigate the Alphabet
3D Printing
3D Printing
“3D printing” is a process carried out by an electronic device which, instead of resorting to the canonical ink, it molds almost any kind of material: from concrete to living tissue, most usually plastic, but also metal. And the operating principle is similar to that of a traditional printer. The creation of three-dimensional models can lead to the redesign of a company’s production capabilities.
Dive In
5G
5G
5G is the new frontier of cellular telephony. It was designed to improve (or completely replace) previous generations of mobile networks. The 5th generation features lower latency, ensuring flawless performance of business applications and many other digital experiences – thus enabling the new cultural generations to furiously play Fortnite away from home.
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Advanced Analytics
Advanced Analytics
The term “Advanced Analytics” refers to the ability to autonomously or semi-autonomously analyze data and content to identify correlations, develop analyses, predictions, and recommendations. It is not just a matter of collecting information and then organizing it into watertight compartments: the ultimate goal is to identify a dialogue pattern from a data-driven perspective.
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Agile
Agile
Agile is an approach to software development designed to respond to change. Teams quickly analyze the context in which they operate, identify uncertainties faced, and figure out how to adapt to always move forward. Interaction between individuals comes before processes and tools; collaboration with the customer is more important than negotiating contracts.
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Ansoff Matrix
Ansoff Matrix
The Ansoff Matrix is a marketing planning model that arises from the intersection of new and existing products and markets. It derives four possible strategies for expanding the company’s market, which are built around four variables with a changeable factor of risks and possibilities: existing product, new product, existing market, new market.
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Artificial Intelligence
Artificial Intelligence
Artificial Intelligence is not strictly defined. Basically, it is a computer system able to make decisions in an independent and flexible way. A good AI application can perform everyday tasks better than an average person (e.g., identifying other people from their photos on social media or beating the best chess player). Nothing to fear, then. Unless you are a chess champion.
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Artificial Scarcity
Artificial Scarcity
We often tend to desire what we cannot have. Or what we are in danger of losing: Artificial Scarcity is a strategy that flaunts a limited number of items that do not correspond to actual availability. The goal is to stimulate the perception in consumers that the stock of items is about to run out and thus create a need based on the “fear of being cut off” or the intention to buy the item in order to resell it at a higher price.
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Attack Surface
Attack Surface
The term attack surface refers to the part of a system that may be subject to attack or breach by hackers. The smaller that surface is, the easier it will be to protect it. Indeed, the Internet is an ocean of deep, dark waters: those who navigate it must be aware that they are exposing themselves to a flood of digital risks. Yet, ironically, we do not need a big boat to shelter us.
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Augmented Reality
Augmented Reality
Augmented Reality is an ever-evolving technology that overlays multimedia information on top of our common sensory horizon to gain a deeper understanding of our surroundings. No, it doesn’t allow you to step out of the Matrix dream simulation, nor can it be accessed by swallowing a red pill. But neither is it the disturbing experience of the Playtest episode of Black Mirror.
Dive InPODCAST & RADIO
Listen to the voices
of innovation.
The weekly show featuring C-levels from all industries — for managers ready to tackle the future today.
Explore episodes
S07E08 • 36 Min
How to invest in tech-savvy European startups
February 14, 2023
S07E07 • 44 Min
How to turn home in the main health resort
February 14, 2023
S07E06 • 30 Min
How to turn startups into unicorns
February 14, 2023
S07E05 • 33 Min
How to cope with advanced cyber attacks
February 14, 2023
S07E04 • 34 Min
How to make real estate fast and transparent
February 14, 2023
S07E03 • 32 Min
How to invest in digital healthcare philosophically
February 13, 2023
S07E02 • 37 Min
How to embed energetic efficiency in a stylish design
February 13, 2023
S07E01 • 40 Min
How to rethink finance sustainably
February 13, 2023